Alumni Engagement and Annual Giving

In her role, Wood sets the goals, strategies, and objectives for engaging alumni and friends through events, mass communications, and personal interactions, to increase advocacy and financial support for the University. She is responsible for annual giving campaigns, which include direct mail, e-appeals, crowdfunding, texting, giving days, and other web-based appeals to support specific projects and unrestricted funds. She also works closely with the University’s Alumni Association Board of Directors to develop and support collaborative initiatives designed to engage alumni as advocates and donors.