Mower is a fiercely independent, 100% employee-owned, full-service advertising, marketing, and public relations agency with team members located across the United States. Our team is seeking an Assistant Account Executive, PR & PA to support public relations, public affairs and influencer marketing programs for agency clients. This entry-level role is ideal for a strong writer, curious researcher and organized communicator who is interested in media relations, influencer engagement, client service and integrated communications campaigns.
Essential Duties & Responsibilities
Other duties may be assigned.
- Support the execution of public relations, public affairs and influencer marketing programs across multiple client accounts.
- Participate in client discussions with agency leadership and help facilitate appropriate strategies and tactics.
- Support engagement with traditional media, emerging media, creators and social influencers.
- Develop compelling pitch angles, research the media landscape and support efforts to secure editorial coverage.
- Monitor traditional, digital and emerging media trends and help keep Mower’s media and influencer databases current.
- Bring new ideas, timely insights and creative thinking to account teams on a regular basis.
- Collaborate with PR/PA leadership and play an active role in executing client programs.
- Work in a coordinated fashion with account, creative, social, media and strategy teams.
- Draft and edit written materials, including media pitches, press materials, briefing documents, status reports and client updates.
- Learn and apply Associated Press Stylebook guidelines, SEO best practices and agency writing standards.
- Support influencer marketing programs, including research, outreach, tracking and reporting.
- Help manage special events, media opportunities and client activation programs.
- Think visually and identify opportunities to communicate through video, photography, graphics and social content.
- Use agency tools to monitor, measure and report on client programs.
- Stay current on client industry developments, communications trends and leading PR/PA practices.
- Maintain client status reports and support measurement and tracking documents.
- Manage multiple priorities and timelines in a fast-paced, team-oriented environment.
Educational Requirements & Qualifications
- 0 to 2 years of experience in public relations, influencer marketing, communications, or a similar discipline.
- Bachelor’s degree required.
- Internship or professional experience in public relations, communications, influencer marketing, or a related field.
- Strong writing, editing, research and organizational skills.
- Solid verbal communication skills and comfort participating in meetings.
- Ability to manage multiple timelines and deliverables in a fast-paced environment.
- Interest in media trends, influencer marketing, creator culture and evolving communications platforms.
- A proactive, collaborative mindset and willingness to learn.
Pay rate: $20- $29/hour
This is a non-exempt, hourly position.
Salary differential is based on seniority, merit, education, training and experience.
