{"id":15305,"date":"2026-05-06T16:28:53","date_gmt":"2026-05-06T20:28:53","guid":{"rendered":"https:\/\/www.monmouth.edu\/business-council\/?page_id=15305"},"modified":"2026-05-06T16:54:35","modified_gmt":"2026-05-06T20:54:35","slug":"project-profiles","status":"publish","type":"page","link":"https:\/\/www.monmouth.edu\/business-council\/basic\/project-profiles\/","title":{"rendered":"Project Profiles"},"content":{"rendered":"\n

Troy Container Lines<\/strong><\/h2>\n\n\n\n
\"Troy<\/figure>\n\n\n\n

Challenge<\/h3>\n\n\n\n
    \n
  • Outdated CRM requiring manual updates for shipping license changes.<\/li>\n\n\n\n
  • Sales team needs accurate contact data to identify new business opportunities.<\/li>\n<\/ul>\n\n\n\n

    Solution<\/h3>\n\n\n\n
      \n
    • Used AI tools (ChatGPT, Gemini, CoPilot) to automate customer data mining.<\/li>\n\n\n\n
    • Explored bulk loading and automated refresh processes.<\/li>\n<\/ul>\n\n\n\n

      Results<\/h3>\n\n\n\n
        \n
      • 7,500 updated contacts in CRM-ready format.<\/li>\n\n\n\n
      • Semi-automated process documentation for ongoing use.<\/li>\n\n\n\n
      • Minimal manual effort and subscription costs.<\/li>\n<\/ul>\n\n\n\n
        \"\"<\/figure>
        \n

        “The BASIC initiative created an ideal structure for this collaboration. The students were able to focus on a clearly defined, meaningful project, and the results have translated directly into strategies we are actively using within our sales organization.”<\/p>\n\n\n\n

        Michael Troy<\/strong>
        CEO, Troy Container Line<\/p>\n<\/div><\/div>\n\n\n\n

        The Millennium Group<\/h2>\n\n\n\n
        \"The<\/figure>\n\n\n\n

        Challenge<\/h3>\n\n\n\n
          \n
        • New ADP payroll system rollout required training 2,000+ employees and 10 managers.<\/li>\n\n\n\n
        • Needed customized training materials: instructional videos and manuals.<\/li>\n\n\n\n
        • Ongoing training required for new hires and managers.<\/li>\n<\/ul>\n\n\n\n

          Solution<\/h3>\n\n\n\n
            \n
          • Translated ADP documentation into branded format.<\/li>\n\n\n\n
          • Evaluated AI video platforms (Google Vids, Descript, VEED) for video creation.<\/li>\n\n\n\n
          • Produced customized narrated videos based on client feedback and AI capabilities.<\/li>\n<\/ul>\n\n\n\n

            Results<\/h3>\n\n\n\n
              \n
            • 4 narrated PowerPoint videos in English and Spanish:\n
                \n
              • Employee self-service (HR, pay, benefits)<\/li>\n\n\n\n
              • Employee self-service (time and attendance)<\/li>\n\n\n\n
              • Manager self-service (time and attendance)<\/li>\n\n\n\n
              • Manager self-service (talent management)<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n\n\n\n
                <\/div>\n\n\n\n
                \"\"<\/figure>
                \n

                “By partnering with Monmouth University, we gained both the right tools and a new thought process. There\u2019s a lot of discussion about whether graduates are prepared for the modern business world. This project shows that when students are given real responsibility, they deliver.” <\/p>\n\n\n\n

                Christopher Trainor<\/strong>
                Chief Financial Officer, The Millennium Group<\/em><\/p>\n<\/div><\/div>\n\n\n\n

                <\/div>\n\n\n\n
                \"\"<\/figure>
                \n

                “What stood out to me was their use of AI tools to significantly accelerate the initial stages of the project. That allowed us to focus more deeply on the strategic elements of the implementation rather than spending time on multiple drafts.”<\/p>\n\n\n\n

                Tasha Gardiner<\/strong>
                Payroll Manager, The Millennium Group<\/em><\/p>\n<\/div><\/div>\n","protected":false},"excerpt":{"rendered":"

                Troy Container Lines Challenge Solution Results “The BASIC initiative created an ideal structure for this collaboration. The students were able to focus on a clearly defined, meaningful project, and the results have translated directly into strategies we are actively using within our sales organization.” Michael TroyCEO, Troy Container Line The Millennium Group Challenge Solution Results […]<\/p>\n","protected":false},"author":15,"featured_media":0,"parent":15294,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_mu_eop_enabled":false,"_mu_eop_name":"","_mu_eop_name_override":false,"_mu_eop_description":"","_mu_eop_description_override":false,"_mu_eop_url":"","_mu_eop_url_override":false,"_mu_eop_program_type":"","_mu_eop_educational_credential":"","_mu_eop_time_to_complete":"","_mu_eop_number_of_credits":"","_mu_eop_occupational_category":"","_mu_eop_occupational_category_code":"","_mu_eop_program_prerequisites":"","_mu_eop_application_deadline":"","_mu_eop_application_start_date":"","_mu_eop_start_date":"","_mu_eop_end_date":"","_mu_eop_day_of_week":"","_mu_eop_time_of_day":"","_mu_eop_educational_program_mode":"","_mu_eop_financial_aid_eligible":"","_mu_eop_maximum_enrollment":"","_mu_eop_offers_price":"","_mu_eop_offers_currency":"USD","_mu_eop_offers_price_per":"","_mu_eop_offers_preset":"","_mu_eop_salary_upon_completion":"","_mu_eop_training_salary":"","_mu_eop_recognized_by_name":"","_mu_eop_recognized_by_url":"","_mu_eop_concentrations":"","_mu_eop_identifier_cip":"","_mu_eop_provider_name":"","_mu_eop_provider_name_override":false,"_mu_eop_provider_url":"","_mu_eop_provider_address":"","_mu_eop_provider_city":"","_mu_eop_provider_state":"","_mu_eop_provider_zip":"","_mu_eop_provider_country":"","footnotes":""},"class_list":["post-15305","page","type-page","status-publish","hentry"],"yoast_head":"\nProject Profiles | Business Council | Monmouth University<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.monmouth.edu\/business-council\/basic\/project-profiles\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Project Profiles | Business Council\" \/>\n<meta property=\"og:description\" content=\"Troy Container Lines Challenge Solution Results “The BASIC initiative created an ideal structure for this collaboration. 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